Dashlane Restructures Business Pricing with New Three-Tier Model, Introducing Standard and Business Plus Plans
What happened
Between the Jul 1, 2024 and Nov 1, 2024 captures of Dashlane's pricing page, Pulse recorded 9 changes: Standard business plan introduced at $20/month for 10 users (fixed pricing); Premium personal plan ($4.99/month) removed from pricing page; Family personal plan ($7.49/month for 10 accounts) removed from pricing page; Business Plus plan introduced at $5/employee/month (minimum 100 employees); VPN for WiFi protection availability changed - removed from some plans in restructuring; Business pricing restructured from single user-based model ($8/user/month) to three-tier structure: Standard ($20/10 users), Business ($8/user), and Business Plus ($5/employee, 100+ min); Credential Risk Detection feature added to Business Plus plan; Limited-time promotion added: Save 35% on Business Plus plan; Nudges for automated security alerts added to Business Plus plan. Pulse files it as a pricing change (new plan, plan removed, feature change, package change, feature added, discount added) with an upward direction. Pulse's latest capture (Jul 27, 2026) lists Credential Protection at $4, Premium at $5.42, Password Management at $8 and Friends & Family at $8.13.
Dashlane's previous recorded change was "Dashlane Introduces SIEM Integration Feature for Business and Enterprise Plans" (Q2 2024). Dashlane has been tracked since 2023-11-14.
In the same window Keeper Security, Inc., Bitwarden and 1password also changed their Cybersecurity & Identity Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PlanAdded
BeforeNo Standard business plan
AfterStandard business plan
- Premium · PlanPlan removed
Premium personal plan ($4.99/month) removed from pricing page
- — · PlanPlan removed
Family personal plan ($7.49/month for 10 accounts) removed from pricing page
- Business Plus · PlanAddedNo Business Plus planBusiness Plus plan
- — · FeatureRemoved
BeforeVPN for WiFi protection availability changed -
AfterNot listed
- Business · PackagingPackage change
Business pricing restructured from single user-based model ($8/user/month) to three-tier structure: Standard ($20/10 users), Business ($8/user), and Business Plus ($5/employee, 100+ min)
- Business Plus · FeatureAdded
BeforeNot listed
AfterCredential Risk Detection feature
- Business Plus · DiscountAdded
BeforeNo Limited-time promotion
AfterLimited-time promotion
- Business Plus · FeatureAdded
BeforeNot listed
AfterNudges for automated security alerts
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Plan | No Standard business plan | Standard business plan | Added |
| Premium | Plan | Premium personal plan ($4.99/month) removed from pricing page | Plan removed | |
| — | Plan | Family personal plan ($7.49/month for 10 accounts) removed from pricing page | Plan removed | |
| Business Plus | Plan | No Business Plus plan | Business Plus plan | Added |
| — | Feature | VPN for WiFi protection availability changed - | Not listed | Removed |
| Business | Packaging | Business pricing restructured from single user-based model ($8/user/month) to three-tier structure: Standard ($20/10 users), Business ($8/user), and Business Plus ($5/employee, 100+ min) | Package change | |
| Business Plus | Feature | Not listed | Credential Risk Detection feature | Added |
| Business Plus | Discount | No Limited-time promotion | Limited-time promotion | Added |
| Business Plus | Feature | Not listed | Nudges for automated security alerts | Added |
Values as written on Dashlane's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Dashlane's pricing page (dashlane.com) from Jul 1, 2024 and Nov 1, 2024; the change is marked on the page, where Standard business plan now appears.
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Dashlane, the last 90 days
Full history- Jan 11, 2026packagingDashlane Reduces Password Management Plan Price by 25% to $6/user/month, Plus New Vault Insights Feature Added
- Q2 2025improvedDashlane Restructures Pricing Model, Introduces New Omnix™ Plan with Credential Protection at $11/User/Month
- Q4 2024packagingDashlane Discontinues 35% Discount on Business Plus Plan
- Q3 2024packagingDashlane Restructures Business Pricing with New Three-Tier Model, Introducing Standard and Business Plus Plans · this change
- Q2 2024improvedDashlane Introduces SIEM Integration Feature for Business and Enterprise Plans
Across Cybersecurity & Identity Management in the same window
All Cybersecurity & Identity Management changes- Keeper Security, Inc.Jan 12Keeper Security, Inc.. Introduces Remote Browser Isolation Add-on for Enhanced VPN-less Access and Zero-Knowledge Encryption
- BitwardenJan 11Bitwarden Introduces Access Intelligence to Combat Credential Vulnerabilities and Phishing Threats
- 1passwordJan 101password Introduces Extended Access Management (XAM) for Enhanced Workforce Identity and Security Solutions
Questions about this change
Did Dashlane raise prices in November 2024?
No list-price increase was recorded between Jul 1, 2024 and Nov 1, 2024. The change Pulse detected was a pricing change: new plan, plan removed, feature change, package change, feature added, discount added.
What changed on Dashlane's pricing page between Jul 1, 2024 and Nov 1, 2024?
Plan: No Standard business plan → Standard business plan, added; Premium personal plan ($4.99/month) removed from pricing page; Family personal plan ($7.49/month for 10 accounts) removed from pricing page; Business Plus plan: No Business Plus plan → Business Plus plan, added; feature: VPN for WiFi protection availability changed - → Not listed, removed; Business pricing restructured from single user-based model ($8/user/month) to three-tier structure: Standard ($20/10 users), Business ($8/user), and Business Plus ($5/employee, 100+ min); Business Plus feature: Not listed → Credential Risk Detection feature, added; Business Plus discount: No Limited-time promotion → Limited-time promotion, added; Business Plus feature: Not listed → Nudges for automated security alerts, added. Pulse compared the captures it took on Jul 1, 2024 and Nov 1, 2024; the before/after table above lists each item as written on the page.
How often does Dashlane change its pricing?
Pulse recorded 1 other pricing-page change for Dashlane in the 90 days before this one; the previous change was "Dashlane Introduces SIEM Integration Feature for Business and Enterprise Plans" in Q2 2024; Dashlane has been tracked since 2023-11-14.