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Packaging change·Jul 6 → Jul 13, 2026·Week 29, 2026·Software Development & Testing

Chromatic swaps vague usage caps for unlimited snapshot & TurboSnap clarity

ChromaticPackagingPositioningLimit increaseFeature change

What changed

Positioning

Free plan tagline changed from 'Spin up tests at no cost' to 'No credit card required'; Enterprise tagline shortened from 'Critical UI checks for orgs' to 'Critical checks for orgs'.

Limit increase

Enterprise plan's vague 'Higher snapshot usage' bullet was replaced with explicit 'Unlimited snapshots' and 'Unlimited TurboSnaps' callouts, clarifying the plan's actual capacity.

Feature change

Added TurboSnap-equivalence clarifications under each paid plan's snapshot allowance (Free: 25k, Starter: 175k, Pro: 425k) to help buyers translate snapshot quotas into TurboSnap terms.

Before and after

Jul 6, 2026 vs Jul 13, 2026
Pulse.
100%
Change 1 of 3 · positioning changed

Free plan tagline changed from 'Spin up tests at no cost' to 'No credit card required'; Enterprise tagline shortened from 'Critical UI checks for orgs' to 'Critical checks for orgs'.

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