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BirdPackaging change · Package change · Oct 12 → Oct 19, 2026

Bird moves to wallet billing; Apple Messages $100/mo, Email from $15/mo

Verified Oct 19, 2026Sales & Customer Relationship Management (CRM)Direction: neutral
The changeFree+paid packaging — package change.
1 change2 capturesOct 12, 2026 → Oct 19, 2026

What happened

Between the Oct 12, 2026 and Oct 19, 2026 captures of Bird's pricing page, Pulse recorded one change: Bird moved billing to a shared wallet-balance: Email funds balance from $15/mo (was direct plan); Apple Messages revealed $100/mo (was custom quote); Mailbox shows Free+paid plans (was custom agreement). Pulse files it as a packaging change (package change) with a neutral direction. The current page lists Startup at $15, Growth at $250 and Scale at $1,000.

It lands 14 days after Bird's previous change, "Bird halves US local phone number monthly rental from $1.00 to $0.50" (Oct 5, 2026). Before that Pulse recorded "Bird pulls Push and RCS from Pay as you go, moves them to private beta" (Sep 28, 2026). Bird has been tracked since 2026-05-15.

In the same window Bolt, Limelight Software and Windsurf also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Free+paid · PackagingPackage change

    Bird moved billing to a shared wallet-balance: Email funds balance from $15/mo (was direct plan); Apple Messages revealed $100/mo (was custom quote); Mailbox shows Free+paid plans (was custom agreement).

Values as written on Bird's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Bird's pricing page (bird.com) from Oct 12, 2026 and Oct 19, 2026; the change is marked around the middle of the page.

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The two full-page captures with this change marked up are free with an account.

Bird, the last 90 days

Full history
  1. Oct 19, 2026packagingBird moves to wallet billing; Apple Messages $100/mo, Email from $15/mo · this change
  2. Oct 5, 2026decreaseBird halves US local phone number monthly rental from $1.00 to $0.50
  3. Sep 28, 2026packagingBird pulls Push and RCS from Pay as you go, moves them to private beta

Across CRM in the same window

All CRM changes
  1. BoltOct 19Bolt ends Pro plan's free Bolt Forge promo as Oct 18 deadline passes
  2. Limelight SoftwareOct 5Limelight Software brings back Starter and Unlimited plan cards in pricing page redesign
  3. WindsurfAug 31Windsurf reframes Enterprise pitch: "built to scale across your organization

Questions about this change

Did Bird raise prices in October 2026?

No list-price increase was recorded between Oct 12, 2026 and Oct 19, 2026. The change Pulse detected was a packaging change: package change.

What changed on Bird's pricing page between Oct 12, 2026 and Oct 19, 2026?

Bird moved billing to a shared wallet-balance: Email funds balance from $15/mo (was direct plan); Apple Messages revealed $100/mo (was custom quote); Mailbox shows Free+paid plans (was custom agreement). Pulse compared the captures it took on Oct 12, 2026 and Oct 19, 2026; the before/after table above lists each item as written on the page.

How often does Bird change its pricing?

Pulse recorded 2 other pricing-page changes for Bird in the 90 days before this one; the previous change was "Bird halves US local phone number monthly rental from $1.00 to $0.50" on Oct 5, 2026; Bird has been tracked since 2026-05-15.