Atlassian Jira overhauls automation limits, renames rule runs to steps
What happened
Between the Sep 1, 2026 and Sep 2, 2026 captures of Atlassian's pricing page, Pulse recorded one change: Automation limit metric renamed 'rule runs' to 'automation steps': Free 100 to 150/subscription/mo, Standard 1,700 to 400/user/mo, Premium 1,000 to 750/user/mo, Enterprise Unlimited to 1,000/user/mo. Pulse files it as a packaging change (metric change) with a neutral direction. Pulse's latest capture (Oct 19, 2026) lists Standard at $7.92 and Premium at $16.25.
It lands 16 days after Atlassian's previous change, "Atlassian Jira adds AI hub with Agents, Rovo Studio; renames Issue to work item" (Aug 17, 2026). Atlassian has been tracked since 2023-11-14.
In the same window Microsoft, GitLab, Asana, monday.com and GitHub also changed their Project Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Standard, Premium, Enterprise · Pricing modelRewordedrule runsautomation steps
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Standard, Premium, Enterprise | Pricing model | rule runs | automation steps | Reworded |
Values as written on Atlassian's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Atlassian's pricing page (atlassian.com) from Sep 1, 2026 and Sep 2, 2026; the change is marked near the top of the page, where "rule runs" becomes "automation steps".
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The two full-page captures with this change marked up are free with an account.
Atlassian, the last 90 days
Full history- Oct 19, 2026increaseAtlassian Jira raises Standard and Premium prices ~7% at 300-user tier
- Oct 19, 2026increaseAtlassian Jira raises Cloud Standard and Premium prices about 7% for large teams
- Sep 7, 2026packagingAtlassian Jira revamps automation quotas: renames rule runs, tightens caps
- Sep 2, 2026packagingAtlassian Jira overhauls automation limits, renames rule runs to steps · this change
- Aug 17, 2026improvedAtlassian Jira adds AI hub with Agents, Rovo Studio; renames Issue to work item
Across Project Management in the same window
All Project Management changes- MicrosoftAug 31Microsoft Speech: Voice Live Pro Cached Input $40→$0.40; GPT Realtime 2 added
- GitLabJul 3GitLab: New Flex Commitment annual billing option introduced
- AsanaJul 2Asana: Enterprise+ demoted from standalone card to inline upsell
- monday.comJul 2monday.com: AI credits now itemized w/ offsetting discount + 2 more changes
- GitHubJun 8GitHub adds cloud sandbox for Copilot agent workflows
Questions about this change
Did Atlassian raise prices in September 2026?
No list-price increase was recorded between Sep 1, 2026 and Sep 2, 2026. The change Pulse detected was a packaging change: metric change.
What changed on Atlassian's pricing page between Sep 1, 2026 and Sep 2, 2026?
Standard, Premium, Enterprise pricing model: rule runs → automation steps, reworded. Pulse compared the captures it took on Sep 1, 2026 and Sep 2, 2026; the before/after table above lists each item as written on the page.
How often does Atlassian change its pricing?
Pulse recorded 1 other pricing-page change for Atlassian in the 90 days before this one; the previous change was "Atlassian Jira adds AI hub with Agents, Rovo Studio; renames Issue to work item" on Aug 17, 2026; Atlassian has been tracked since 2023-11-14.