Klaviyo reformatted the pricing page, and added detail to the Email+SMS plan.
Detected: Fri Nov 01 2024
💸 Price Changes: The updated pricing page for the "Email and SMS" plan highlights a new emphasis on a 19% increase in GMV growth rate for brands utilizing both channels.
📦 Packaging Changes: The update adds detailed information about SMS/MMS sending capabilities and associated pricing per SMS. Klaviyo highlights a 19% GMV growth for brands utilizing both email and SMS, showcasing the value of integrated marketing. The updated pricing page provides clarity on SMS/MMS capabilities and costs, enhancing transparency while maintaining existing plans.