Gusto changed CTAs, updated features, and pushed Add-Ons into each plan.

📦 Packaging Changes: - "Basic PTO policies and holiday pay" was added to the Simple plan. - "Full support" modified to "Basic support" in the Simple plan. - The Simple plan now has "Time & Attendance Plus" and "Next-Day Direct Deposit" as Featured Add-Ons - The Plus plan now has "Priority Support and HR Resources" as a featured add-on. - "Create account" CTA changed to "Find your plan" for the Simple and Plus plans.

Gusto enhanced the Simple and Plus plans. The shift from "Create account" to "Find your plan" encourages exploration, while the addition of features like "Basic PTO policies" and new add-ons enhances value.