Twilio added RCS messaging and raised prices for Studio.
The price per execution flow increased from $0.001 to $0.0025.
09/07/2025 → 10/04/2025
Verified Changes
1
featureAdded RCS (Rich Communication Services) as a new messaging product offering
2
priceIncreased Studio flow execution price from $0.001 to $0.0025 per execution
3
otherAdded Education as a new industry vertical in navigation menu; Changed Developers navigation link from ahoy page to dedicated developers page; renamed to Developer Hub in Resources section; Changed Cross-sell and upsell, Optimize ad spend links from segment.com external links to internal /en-us/ pages; Restructured Customer Data Platform pricing navigation: changed from segment.com links to internal pages; renamed 'Connections' to 'Customer Data Pipeline'; changed Unify and Engage from segment.com external links to internal /en-us/pricing/customer-data; Changed Unify product link from segment.com external link to internal /en-us/products/unify page
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