Clevertap restructures messaging channels with new SMS and RCS tiers

SMS rebranded to SMS Connect with new SMS Direct tier added. RCS moved from add-on to core platform (Essentials+) as RCS Connect, plus new RCS Direct tier introduced.

01/14/2026 → 01/19/2026

Verified Changes

1
planSMS and RCS channels restructured with new tiers; RCS Connect now included across all plans [SMS (BYOSP) renamed to SMS Connect + SMS Direct tier added; RCS renamed to RCS Connect (now Included in Essentials/Advanced/Cutting Edge, was Add-on) + RCS Direct tier added]

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